Guest Post: What content should you use in your emails? – Part 3
What do I put in my emails? For many of your customers and potential customers, your emails are the primary content they get from you and you need to make the content as engaging as possible. You need to deliver value to your recipients rather than simply hard sell...Guest Post: Getting your Emails Delivered – Part 2
In Part 2 of posts on email marketing, Julie Joseph looks at how you can make sure your email marketing is reaching the right recipients and isn’t hindering, rather than helping, your business. Don’t waste your resources You want to make sure your emails...Guest Post: Building your email list – Part 1
How do you go about building an email list? Firstly, remember that steadily and sensibly is the way to build a quality email list that will provide you with a database of potential customers to sell, resell and upsell as well as act as brand ambassadors. Enthusiasm is...New Facebook Pages Layout for Mobile – April 2013
It’s here! The new Facebook Pages layout for mobile. It may not be what you expected and it WILL mean changing your strategy and perhaps even the categorisation of the Page. Perhaps the most surprising thing about the update is visitors to your Page do not get...Does your Cover Photo on Facebook meet the 20% rule?
You may or may not know that Facebook Cover Photos on Pages must meet the “no more than 20% text” rule as issued in the Facebook Page Guidelines. There are various ways you can do this, but a simple way to check quickly and with ease is to use the...Recommended Products
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